TUE 1:00 PM - 1:45 PM

Meeting Room 201

Mr. Randy Glantz

A capabilities statement is often your first impression with a potential client or teaming partner—so it must be clear, credible, and compelling. In this session, we’ll break down the essential elements of an effective capabilities statement and review examples of strong vs. weak positioning. Participants will learn how to highlight differentiators, tailor to agency missions, and present past performance in ways that build trust and reduce perceived risk.